Growth of E-Banking Services in Latin America

According to a comprehensive report prepared by Havas Digital this past May, Chile leads Latin America in the use of e-banking services.  Although the figures for the region are much lower than those of Europe or North America, growing Internet access and improved service connections have resulted in the clear growth of online services.

Chile has the largest percentage of people who use online banking services in the region at 34.8%, followed by Brazil with 30.5%, and Argentina with 24%.  In Mexico and Colombia, the percentage of users of e-banking services is lower, at 14.7% and 21.7% respectively.

If we add non-banking online transactions offered on financial websites, this figure rises to 46% in Chile, 41.8% in Brazil, and 37.1% in Argentina.

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