The Science Behind Brand Loyalty Among Hispanics

It is generally accepted that Hispanics are often more brand loyal than the average U.S. consumer, especially during certain stages of their cultural assimilation process. People always say things like "Hispanics are more passionate" or "Hispanics … [Read more...]

Hispanicize 2012 is the Road Less Travelled

I never meant to get into the “conference business” so nearly three years after I launched what is now known as Hispanicize 2012 I’m happy to say that I’m still not in that business. Doesn’t interest me. Boring.  Does that sound … [Read more...]

Hispanicize 2012 Transforms into Iconic National Showcase for Latino Trendsetters in Social Media, Marketing, Innovation & Ent

Nearly three years after its trailblazing launch in Dallas, Hispanicize 2012 (#HISPZ12) is moving to Miami as it transforms into THE iconic annual event for Latino trendsetters and newsmakers in social media, marketing, innovation and … [Read more...]

HPNC & the NYC Latin Media & Entertainment Commission Announce Entrepreneurs Conference

HPNG Entrepreneurs in partnership with the New York City Hispanic Chamber of Commerce and the New York City Latin Media and Entertainment Commission (LMEC) present the 1st Annual Entrepreneurs Conference on October 3, 2011 in New York. LMEC has … [Read more...]

Small Business Entrepreneur Twitter Party With State Farm

Join State Farm, Latina Mom Bloggers, a group of fabulous panelists, and myself as we discuss Small Business Entrepreneurship. Of course, there will be lots of fun prizes too, including a $30 gift card! Starting your own small business can be both … [Read more...]