Great work from Rosa V. Alonso and her team at MyLatinoVoice.
In an exclusive My Latino Voice interview, Mark López, Google’s new Head of U.S. Hispanic Audience, spoke with us about his personal journey and his plans for Google and the Latino online segment.
Google clearly decided to bring in the “big Latino guns” with Mark. As the former COO of Terra Networks and Publisher of AOL Latino, he is well-versed in both online sales and marketing, experience critical to his new role: working with brand marketers and their agencies to create integrated programs across Google properties to reach the Latino online audience.
