Verizon to partner with Jennifer Lopez in the launch of Viva Móvil, a phone retailer with a Latino focus

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Verizon Wireless is teaming up with actress and singer Jennifer Lopez to better address the growing Hispanic market. It is going after the Hispanic market with a partnership with a new mobile brand created just for Latinos called Viva Móvil in an … [Read more...]

Vanidades Launches Beauty App

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Boosting Latinas' beauty regimen, Televisa Publishing + Digital has launched the Vive Vanidades Total Beauty Guide app. Available free for iPad, the app features celebrity beauty secrets covering topics from their favorite products to fashion trends, … [Read more...]

Crowdfunding, a lucrative vehicle to jump start an idea

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According to the Associated Press, the Scrubs actor, Zach Braff is the latest celebrity to successfully fund a film through Kickstarter. He raised $2 million in three days to fund a follow-up to his 2004 film, Garden State. Currently, more than … [Read more...]

Online Bilingual TV Network Tutele & Tutele Dos Expands its Programming Two Months After its Successful Launch

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Tutele and Tutele Dos, the first online bilingual television network, is expanding its programming only two months after its successful launch. Created by Maker Studios, the original programming on www.youtube.com/tutele has exceeded its parent … [Read more...]

Upstarts Challenging Big Media in Reaching Online Hispanics in English

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Earlier this month, Captura Group founder and CEO Lee Vann analyzed how English-language Hispanic digital platforms such as BeingLatino.com - our sister company - compare with bigger media sites as an alternative way to reach Latinos in English. … [Read more...]