5 Facts You Didn’t Know About Facebook EdgeRank

edgerank

Facebook EdgeRank is the sum of each Edge’s Affinity x Weight x Time Decay. An Edge can range from Creating a Post to Sharing a Post. As an object within Facebook receives interactions it becomes more likely to show up in the news feed. This … [Read more...]

Despite Latino Leadership Gains, White Professionals Dominate Social Media Industry

SocialFresh CM2012

By Natalia Flores, APR While Latinos and other minorities are gradually emerging as leaders in the social media space, the industry and the Community Manager role is dominated by white professionals. That’s the general assessment of Social … [Read more...]

Latina Launches As The First and Only Hispanic Title on Flipboard

Latina on Flipboard

Latina Media Ventures, the leading media destination for the acculturated, English-speaking Hispanic woman, today announced Latina’s debut as the first and only Hispanic media title on Flipboard, the world’s first social magazine. As of the … [Read more...]

Online Bilingual TV Network Tutele & Tutele Dos Expands its Programming Two Months After its Successful Launch

Tutele+Tutele2

Tutele and Tutele Dos, the first online bilingual television network, is expanding its programming only two months after its successful launch. Created by Maker Studios, the original programming on www.youtube.com/tutele has exceeded its parent … [Read more...]

Case Study: Three Brands that Failed on Facebook

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David Clarke of BGT Partners offers a powerful analysis of three brands -- Tesla, Goldman Sachs and Netflix -- that failed to use their Facebook pages properly for maximum marketing impact. Tesla neglected to provide additional engagement components … [Read more...]