There’s been quite a buzz about the new report from The Futures Company, “Hispanics in 2025,” which identifies the future mix and structure of Hispanics in the marketplace.This thought-leadership report explores the rapidly and … [Read more...]
Smear Campaigns Have No Place in PR
By now, most know of the big ethical flap that PR firm Burson-Marsteller found itself in after it was outed by USA TODAY for engaging in an attempted smear campaign on behalf of its famous client, Facebook, against Google. “Whisper-Gate” it’s … [Read more...]
LinkedIn IPO Signals Boom for Social Media
The furor over the LinkedIn IPO reached epic (and occasionally volatile) proportions, more than enough reason to expect a 1990's-style feeding frenzy over other social networking sites' public offerings.The most recent market reports show LinkedIn … [Read more...]
Telemundo Execs Make Sure to Learn Spanish
THE MINUTES FLY LIKE HOURS Some presentations, replete with speeches, performances and clips of coming series, went on for a long time. A very long time. The NBC event, for instance, clocked in at two hours.The presentation on Tuesday night by the … [Read more...]
Plug In The Hispanic Internet
by Lucia Tovar-Matthews I've seen it before and it still surprises me. The insights of an underdog open unexpected doors for Internet consumers and yank the rug right out from under the dominant providers of the day. Remember -- AOL, Microsoft, … [Read more...]







